01
Inside: a room with presence
Turn the great room or entertainment lounge into the home’s visual centerpiece. Move from architectural art to cinema or game day, with lighting and sound designed around the experience.
Viral Video Walls for luxury custom & spec homes
Build the home they remember.
Give buyers a reason to stop, look and imagine living here. A large indoor or outdoor LED video wall brings cinema, sport and digital art into the home at architectural scale. Build the experience into the plans from the beginning.
Plan a Wall for My Build
Design Your WallModern’s showroom · Powered by Viral Video Walls
Viral Video Walls Premier PartnerServing Paradise Valley, Scottsdale & Chandler
Start with a shared plan
A new standard worth building in.
Our point of view: a large indoor or outdoor video wall should be part of the original design conversation for every custom luxury home above $3 million. In Paradise Valley, Scottsdale and Chandler, it is a compelling way to give the home its own identity—and an experience buyers can see for themselves.
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Outside: the backyard becomes the destination
Picture game day beside the pool and movie nights on the terrace. A purpose-designed outdoor video wall brings a signature entertaining experience into the landscape from the start.
Concept visualizations illustrate indoor and outdoor possibilities. Final display dimensions, placement and specification are developed for each property.
For luxury spec homes
Give the showing a moment of its own.
A distinctive finish deserves an experience to match. Plan how the buyer will see, hear and use the wall, with the home’s sales team involved before photography and showings.
Art on arrival
Begin with an architectural art scene that complements the materials and scale of the room. Let the display feel like part of the home.
Game day, reimagined
Show how the great room or poolside setting becomes a place to gather. Select the sports source, sound and viewing conditions as part of the demonstration plan.
The cinema moment
Bring a film scene, lighting and sound together so the buyer can picture an evening at home. Confirm the controls and sources included in the installed system.
Make the feature clear in the listing.
Identify the installed display, sources, controls and included equipment accurately. Coordinate commissioning and a simple demonstration with your sales team, then plan homeowner orientation for closing.
Construction coordination
Make room for the whole system.
Define the display and the work around it with the responsible project team.
Indoor or outdoor
Choose the great room, cinema, covered terrace or poolside setting. For outdoor locations, confirm the display’s suitability for the actual sun, heat, weather exposure and viewing conditions before specifying it.
Architecture & viewing
Establish the proposed opening, viewing height, seating and finish intent. Develop buildable cabinet dimensions rather than leaving an arbitrary screen recess.
Mounting & wall preparation
Coordinate mounting requirements, substrate, access and tolerances with the contractor and responsible design professionals.
Power & pathways
Resolve equipment locations, power, cabling and conduit needs with the electrical and low-voltage teams.
Sound, millwork & finishes
Coordinate speaker positions, acoustics, ventilation and finish interfaces so each scope has a place in the room.
Scope & buyer handoff
Define the installed allowance and exactly what is included in the home. Agree on commissioning, documentation, homeowner orientation and support before closing.
Modern's role
From the first idea to everyday use.
Local planning and integration, coordinated with the people building and using your space. Premier is Viral Video Walls' highest partnership tier.
- 01
Share the build
Tell us whether this is a client’s custom home or a spec home for sale, its city and community, and whether you envision an indoor wall, an outdoor wall or both. Include construction stage and available room dimensions.
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Review the proposed wall
Discuss configuration, viewing conditions and preliminary budget drivers. Identify decisions that need the architect or other trades.
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Confirm the scope
Define responsibilities, site readiness, procurement requirements and installation sequencing before ordering.
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Commission & hand over
Align the image, test the agreed sources and controls, document the system, and show the homeowner or operator how to use it and request support.
Clarity on the investment
Budget for the finished experience.
Display size and pitch are only part of the picture. Processing, mounting, site preparation, access and integration shape the complete scope. Our guide explains what to compare and what to bring to a budget conversation.
Read the video wall cost guide ↗Practical guidance
Before you choose your wall.
Should a video wall be included in a luxury spec home?+
We believe it deserves consideration as a signature feature in custom luxury homes above $3 million. An installed, integrated wall lets a buyer experience the room during a showing. Its suitability and scope still depend on the architecture, target buyer and project allowance.
Will a video wall make a home sell faster or for more money?+
A video wall can create a memorable viewing experience and a distinctive feature for the listing. Sale price and time on market depend on the property, pricing, presentation, buyer and market conditions; we do not promise a sales result or a return on investment.
Can we plan both indoor and outdoor video walls?+
Yes. We can review a great room or cinema and a terrace or poolside setting within the same build. Each location needs its own display specification, viewing plan, mounting, power, access and environmental review. An indoor display should not be assumed suitable outdoors.
When should we involve Modern Smart Home?+
Ideally during architectural planning or early design development, before electrical, millwork and wall details are finalized. We can also assess projects already underway.
What does an initial plan review cover?+
We discuss the proposed display, client goals, room dimensions, viewing positions, equipment needs and construction interfaces. We then identify the information and scope needed for the next step. The review is not a substitute for stamped structural or electrical design.
Do we need finished drawings to contact you?+
No. Tell us the project stage and the intended experience. Available plans and dimensions help, but they are not required for an initial conversation.
Can you coordinate the wider smart-home scope?+
Yes. Modern's existing Builder Program covers residential technology planning, low-voltage coordination, Control4 integration and handoff. We can discuss how the video wall fits that broader engagement.
Viral Video Walls Premier PartnerServing Paradise Valley, Scottsdale & Chandler
Let's bring it into focus
Tell us about the space you have in mind.
Share the location, intended use and project stage. We will help identify the decisions that come next.
Plan a Wall for My Build
Design Your WallModern’s showroom · Powered by Viral Video Walls
Design Your WallModern’s showroom · Powered by Viral Video Walls
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